{"id":23287,"date":"2023-11-01T08:30:06","date_gmt":"2023-11-01T16:30:06","guid":{"rendered":"https:\/\/www.palada.net\/index.php\/2023\/11\/01\/news-17017\/"},"modified":"2023-11-01T08:30:06","modified_gmt":"2023-11-01T16:30:06","slug":"news-17017","status":"publish","type":"post","link":"http:\/\/www.palada.net\/index.php\/2023\/11\/01\/news-17017\/","title":{"rendered":"New Jamf CEO John Strosahl on Apple in the enterprise, Jami&#039;s future"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/images.idgesg.net\/images\/idge\/imported\/imageapi\/2023\/10\/31\/02\/space-black-macbook-pro-100947903-small.jpg\"\/><\/p>\n<p>John Strosahl <a href=\"https:\/\/www.computerworld.com\/article\/3703289\/windows-is-a-declining-ecosystem-jamf-ceo-says.html\">became\u00a0Jamf CEO in September<\/a>. He isn\u2019t a new face and was one of the first employees then-incoming (now former) CEO Dean Hager hired eight years ago. Together, they managed the company\u2019s transition into a leading Apple solution integrator across the enterprise, medical, and education industries.<\/p>\n<p>I caught up with both men to talk about Apple&#8217;s growing place in the enterprise and Strosahl&#8217;s plans for the future of <a href=\"http:\/\/www.jamf.com\/\" rel=\"noopener nofollow\" target=\"_blank\">Jamf<\/a>.<\/p>\n<p>Mac admins like to say that Jamf has a <a href=\"https:\/\/www.computerworld.com\/article\/3453641\/jnuc-2019-for-enterprise-pros-its-like-the-old-days-of-apple-events.html\">unique company culture<\/a>, which is particularly visible at the company\u2019s public events.<\/p>\n<p>\u201cIt\u2019s our secret sauce,\u201d said Strosahl. \u201cOf all the companies I\u2019ve worked for, the Jamf culture is really unique and reflects our two values. Selflessness, to think of others, to be helpful, and relentless self-improvement. Those values have really gotten us here, and if I have one task during my tenure it will be to maintain that.\u201d<\/p>\n<p>Hager, who will <a href=\"https:\/\/www.applemust.com\/jamf-ceo-dean-hager-announces-retirement-transition-plan\/\" rel=\"noopener nofollow\" target=\"_blank\">remain on the board<\/a>, added: \u201cWe co-led the company for the last eight years. And we (Jamf) are very fortunate that John (Strosahl) has a child young enough that he needs to work for a while. The company is in very good hands.\u201d<\/p>\n<p>\u201cDean and I have worked together for such a long time, and this transition was well planned,\u201d said Strosahl. \u201cMy biggest hope is that we continue to do what we\u2019ve done by not losing the culture that we have, and that is because our culture is our secret sauce that has really gotten us here to where we are today.\u201d<\/p>\n<p>Apple has become an enterprise company in the last decade. Looking back, Hager took note of three key moments that drove this transformation. \u201cNot the least of which was that first presentation from [then] IBM CIO Fletcher Previn,\u201d he said. (Previn, now\u00a0at Cisco, recently confirmed <a href=\"https:\/\/www.computerworld.com\/article\/3707329\/cisco-macs-in-business-boost-productivity-and-security-cuts-costs.html\">significant TCO benefits at Cisco through a move to Apple products<\/a>.)<\/p>\n<p>The \u201c<a href=\"https:\/\/www.computerworld.com\/article\/2998315\/every-mac-we-buy-is-making-and-saving-ibm-money-ibm.html\">IBM effect<\/a>\u201d really generated increased interest in using Apple products in the enterprise. \u201cThe Mac becoming truly recognized as a business machine was one of the changes we went through,\u201d Hager said.<\/p>\n<p>Jamf began to focus on specific usage cases, offering unique solutions. And where they exist, <a href=\"https:\/\/www.computerworld.com\/article\/3519272\/10-reasons-enterprises-need-an-employee-choice-program.html\">employee-choice schemes<\/a> continue to favor Apple at \u201calmost a two to one ratio,\u201d said Strosahl. \u201cThe other big transformation would be us recognizing that there\u2019s more to an enterprise solution than management. We wanted to be the complete Apple enterprise solution, which started with a huge investment in security and identity.\u201d<\/p>\n<p>\u201cOur purpose is to simplify work, and we think the best way to do that is with Apple\u2019s consumer simple devices,\u201d he said. \u201cThey make the best devices on the planet. They\u2019re easy to use, intuitive, and we kind of take that from that point to what the organization needs in order to be successful.\u201d<\/p>\n<p>When speaking with its customers, Jamf found that even when companies wanted to adopt more Apple products, existing infosec and IT teams had to be convinced they could 100% trust those devices. By providing both device management and <a href=\"https:\/\/www.computerworld.com\/article\/3690149\/jamf-vp-explains-enterprise-security-threats-and-how-to-mitigate-them.html\">tools to secure those devices<\/a>, Jamf is able to provide that reassurance.<\/p>\n<p>\u201cSecurity and management really go together hand in hand, and we&#8217;ve gotten into a good chunk of that,\u201d said Strosahl. \u201cThere are still other security sectors that we are looking at closely and talking to our customers about.\u201d<\/p>\n<p>Of course, as the installed base of Macs and iOS devices in the enterprise grows, the company\u2019s platforms have become a bigger target. They are not invulnerable \u2014 Apple\u2019s <a href=\"https:\/\/www.applemust.com\/apple-warns-senior-politicians-in-india-are-being-surveilled\/\" rel=\"noopener nofollow\" target=\"_blank\">attack warnings to Indian MPs<\/a> would not have been issued if that were the case \u2014 and bad actors are making increasingly serious attempts to <a href=\"https:\/\/www.computerworld.com\/article\/3707712\/why-zero-trust-matters-to-apple-enterprise.html\">break into the devices<\/a>.<\/p>\n<p>That\u2019s a major consideration when it comes to protecting enterprise data, particularly in regulated industries. In other words, <a href=\"https:\/\/www.computerworld.com\/article\/3694875\/apple-platform-security-and-the-next-big-war.html#:~:text=Digital%20terrorists%20will%20keep%20trying,depressing%20outlook%20of%20threat%20awareness.\">security on Apple platforms is an industry that can only grow<\/a> as the scale of the threat expands to reflect growing market share.<\/p>\n<p>Enterprise\u00a0<a href=\"https:\/\/www.computerworld.com\/article\/3705613\/three-quarters-of-large-us-firms-now-using-more-apple-devices-survey.html\">adoption of Apple devices is accelerating<\/a>, though Windows remains clealy important within business. \u201cMany companies still use Windows applications and services, and we do support some of those activities on network security and the like \u2014 things that are further from the device. But the closer you get to the device, the more we believe that Apple is the future,\u201d said Strosahl.<\/p>\n<p>I asked whether Chrome had a chance to dent this story. After all, many school districts now deploy these devices. Looking back to the pandemic, when schools invested heavily in mobile devices to help kids continue learning from home, Strosahl said: \u201cAt that time, some school districts thought they could afford more Chromebooks than they could iPads.\u201d<\/p>\n<p>The problem turned out to be durability: iPads just keep going, Chrome devices don\u2019t, so the experience wasn\u2019t great.<\/p>\n<p>\u201cChromebooks have a finite life cycle, and you can only update them to a certain point. Sure, you can get them really cheap, but they don\u2019t last as long, don\u2019t work as well, and break.\u201d<\/p>\n<p>This reality means school districts are returning to iPads. While Chrome \u201ccertainly\u201d remains a threat, mass deployment across US education exposed the platform\u2019s weaknesses. \u201cJust because it\u2019s less expensive up front doesn\u2019t mean it\u2019s less expensive over time,\u201d he said.<\/p>\n<p>\u201cThat\u2019s not to say Chrome won\u2019t exist in the enterprise,\u201d he added. \u201cIt\u2019s just that we believe Apple\u2019s got the leg up there.\u201d<\/p>\n<p>\u201cThe thing that surprised me most: Chrome started its massive enterprise push five to six years ago and it just never got going,\u201d said Hager. \u201cThey haven\u2019t got out of education yet. Is there anybody in the workplace, anyone, that uses a Chromebook? I will bet they absolutely hate the computer they were issued at work, and that\u2019s the real situation.\u201d<\/p>\n<p>Citing Statcounter global PC data, Hager noted: \u201cOn a global basis just in the last 12-months, Windows share of just computers has declined from 75% to 68% \u2014 that\u2019s a huge drop. At the same time, Mac has grown from 14.86% to 20.15%.\u201d<\/p>\n<p>Chromebook has moved from 2.5% to 3.5% during the same period.<\/p>\n<p>\u201cSo, Chrome, \u00a0they\u2019re just not&#8230;. You know, <a href=\"https:\/\/www.computerworld.com\/article\/3703289\/windows-is-a-declining-ecosystem-jamf-ceo-says.html\">Windows is declining<\/a>, Mac is <a href=\"https:\/\/www.computerworld.com\/article\/3709492\/what-to-expect-from-apple-s-scary-fast-event.html\">growing<\/a>, and Chromebook is just not getting out of education,\u201d he said.<\/p>\n<p>Developing economies <a href=\"https:\/\/www.computerworld.com\/article\/3708296\/when-will-apple-open-its-first-african-retail-store.html\">across the world<\/a> are adopting Apple\u2019s kit. Strosahl spent a third of his professional career outside the US, including time in London, Europe, Asia, and Japan. As such, he takes a big interest in the company\u2019s international performance.<\/p>\n<p>\u201cWe have grown faster outside the US than we have inside the US,\u201d he told me. \u201cThat\u2019s by design. We know there\u2019s a massive international market \u2013 57% of Apple\u2019s business comes from outside the US, but only a third of our own. That\u2019s why even though our US business is growing like crazy, it\u2019s expanding even more swiftly in Europe, Asia, and South America,\u201d he said.<\/p>\n<p>The implication is that as Apple accelerates its arc of enterprise adoption, Jamf, and conceivably others in the Apple device management and security space, will grow right along with them.<\/p>\n<p><em>Please follow me on\u00a0<a href=\"https:\/\/twitter.com\/jonnyevans_cw\" rel=\"nofollow noopener\" target=\"_blank\">Twitter<\/a>, or join me in the\u00a0<a href=\"https:\/\/mewe.com\/join\/appleholics_bar_and_grill\" rel=\"nofollow noopener\" target=\"_blank\">AppleHolic\u2019s bar &amp; grill<\/a>\u00a0and\u00a0<a href=\"https:\/\/mewe.com\/join\/apple_discussions\" rel=\"nofollow noopener\" target=\"_blank\">Apple Discussions<\/a>\u00a0groups on MeWe.<\/em><\/p>\n<p><a href=\"https:\/\/www.computerworld.com\/article\/3709611\/new-jamf-ceo-john-strosahl-on-apple-in-the-enterprise-jamis-future.html#tk.rss_security\" target=\"bwo\" >http:\/\/www.computerworld.com\/category\/security\/index.rss<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/images.idgesg.net\/images\/idge\/imported\/imageapi\/2023\/10\/31\/02\/space-black-macbook-pro-100947903-small.jpg\"\/><\/p>\n<article>\n<section class=\"page\">\n<p>John Strosahl <a href=\"https:\/\/www.computerworld.com\/article\/3703289\/windows-is-a-declining-ecosystem-jamf-ceo-says.html\">became\u00a0Jamf CEO in September<\/a>. He isn\u2019t a new face and was one of the first employees then-incoming (now former) CEO Dean Hager hired eight years ago. Together, they managed the company\u2019s transition into a leading Apple solution integrator across the enterprise, medical, and education industries.<\/p>\n<p>I caught up with both men to talk about Apple&#8217;s growing place in the enterprise and Strosahl&#8217;s plans for the future of <a href=\"http:\/\/www.jamf.com\/\" rel=\"noopener nofollow\" target=\"_blank\">Jamf<\/a>.<\/p>\n<h2><strong>The culture thing<\/strong><\/h2>\n<p>Mac admins like to say that Jamf has a <a href=\"https:\/\/www.computerworld.com\/article\/3453641\/jnuc-2019-for-enterprise-pros-its-like-the-old-days-of-apple-events.html\">unique company culture<\/a>, which is particularly visible at the company\u2019s public events.<\/p>\n<p class=\"jumpTag\"><a href=\"\/article\/3709611\/new-jamf-ceo-john-strosahl-on-apple-in-the-enterprise-jamis-future.html#jump\">To read this article in full, please click here<\/a><\/p>\n<\/section>\n<\/article>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","footnotes":""},"categories":[11062,10643],"tags":[2211,24585,10554,714,24580],"class_list":["post-23287","post","type-post","status-publish","format-standard","hentry","category-computerworld","category-independent","tag-apple","tag-enterprise-mobile-management","tag-mobile","tag-security","tag-small-and-medium-business"],"_links":{"self":[{"href":"http:\/\/www.palada.net\/index.php\/wp-json\/wp\/v2\/posts\/23287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.palada.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.palada.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.palada.net\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/www.palada.net\/index.php\/wp-json\/wp\/v2\/comments?post=23287"}],"version-history":[{"count":0,"href":"http:\/\/www.palada.net\/index.php\/wp-json\/wp\/v2\/posts\/23287\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.palada.net\/index.php\/wp-json\/wp\/v2\/media?parent=23287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.palada.net\/index.php\/wp-json\/wp\/v2\/categories?post=23287"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.palada.net\/index.php\/wp-json\/wp\/v2\/tags?post=23287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}